A Dream Come True
The Snuggellow is the answer to all of your sleep needs. Research has shown that side sleeping is the optimal position to sleep in and has many crucial health benefits such as: improved spinal alignment; improved digestion; increased brain health. With both health and personalisation at the forefront of our ✨Customisable Design✨, The Snuggellow helps you maintain the healthiest sleeping position for improved comfort and wellness
The Snuggellow Difference

where it all began
Behind The Brand
Snuggellow is a family owned and operated business located in Canberra, Australia, founded by Kelly West. The Snuggellow has been a dream of Kelly's since 2004 and it all began when she was pregnant with her daughter and was having so many issues getting comfortable. Kelly began sewing and came up with the unique 'Nook' design and the customisable elements to create the ability for you to fully insert into the Snuggellow for the best sleeping experience there is. Kelly's niece Taylah has been working with Kelly since she began her company and together they make the perfect team, with Kelly being the visionary and product creator and Taylah using her creative flair to bring the Snuggellow ideas to life to share with the world!
Our Best Sellers

Completely Customisable
One Of A Kind
What sets the Snuggellow aside is the revolutionary 'Nook' that allows you to insert your shoulder. This design prevents shoulder crush and neck pain. The Snuggellow is also completely customisable allowing you to alter your height, firmness and filling to your desired comfort level! Reduce your stress levels and wake up refreshed with Snuggellow. Take our quiz to find your perfect fit!